Marketing Advisory Board

In 2013, Dr. Perry Drake, the Department Chair and Associate Teaching Professor of Marketing and Entrepreneurship at the University of Missouri - St. Louis established the Council to keep the curriculum, student experiences, and research initiatives aligned with the latest industry trends, technologies, and employer needs.

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What is the Advisory Council?

  • Provide guidance and thought leadership on matters related to educational quality, curriculum, business needs, academia-industry collaboration, etc.
  • Provide counsel on strategy and issues affecting the future of the Marketing and Entrepreneurship Department
  • Strengthen bonds among the department, alumni, friends, and industry
  • Give advice to students regarding career selection and career development activities
  • Support scholarship opportunities for marketing students
  • Support the Marketing Club (student organization) and their initiatives
  • Support all industry conference and summits through participation and sponsorship

Who Serves?

The Council is composed of accomplished professionals and industry leaders with backgrounds in the field of digital marketing, branding, advertising, entrepreneurship, sales, and customer relationship management. Major companies represented on the Council include: Equifax, Mastercard, Purina and Walmart as well as many privately owned companies and agencies.

How do Council Members Contribute to the Marketing and Entrepreneurship Department?

The Council meets 4 times per academic year and provides support and consultant for the following initiatives as needed by UMSL:

Curriculum relevance: Ensure courses reflect current marketing practices — from AI and data analytics to martech, branding, and digital strategy.

Industry insight: Provide faculty and students with first-hand perspectives from professionals working in agencies, corporations, startups, and nonprofit sectors.

Networking & partnerships: Create meaningful connections between the university and the regional business community — often leading to internships, guest lectures, live projects, and recruitment opportunities.

Strategic guidance: Offer input on departmental goals, program positioning, and long-term strategy to strengthen the university’s reputation and market alignment.

Student success & mentoring: Advise on skill development, portfolio building, and job readiness — sometimes mentoring students directly or helping place them in internships.

Event and conference support: Partner on UMSL sponsored conferences, exclusive events and speaker panels.

Advocacy & fundraising: Help promote the program in the community and sometimes support scholarships, sponsorships, or strategic initiatives.

Board Member Benefits

Exclusive access to the Midwest Digital Marketing Conference (MDMC): Council members receive priority consideration for speaking opportunities and complimentary admission to one of the region’s premier marketing and technology events.

Insight exchange and visibility: Most council meetings are hosted at member organizations, giving each host 30 minutes to showcase their current projects, share insights, and highlight emerging trends within the local marketing community.

Professional networking and collaboration: Members build strong relationships with peers, faculty, and students, fostering new partnerships and cross-industry connections across the St. Louis region.

Influence on education and talent development: Council members play a direct role in shaping the marketing curriculum, mentoring students, and ensuring UMSL graduates are prepared for today’s fast-evolving industry.

How do I join?

The Council is composed of alumni and non-alumni of the University of Missouri–St. Louis. In fact, less than 25% of our board are UMSL alumni. The primary requirement is that you are a leader in the field of marketing/communications and are passionate about education.
Contact:
Perry Drake, drakep@umsl.edu or (314) 516-6490
Lisa Grimm, grimmlisa2@gmail.com or (314) 732-9663

How do Board Members Demonstrate Thought Leadership?

Our board members and faculty are thought leaders within the St. Louis region, nationally, and internationally. We are proud of our members, faculty and the various organizations they represent.

Marketing Board Leadership

marketing advisory board leadership
shu-schiller-1250-560x315.jpg Shu Schiller
Dean, College of Business

Perry Drake Perry Drake
Department Chair
Associate Teaching Professor & Executive Director of the Marketing and Sales Leadership Institute
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Lisa Grimm
Lisa Grimm
Advisory Board Chair
Martech Solutions and Enterprise Program Expert
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Marketing Board Business Executives

marketing advisory board members
Steve Bauer Steve Bauer
Stragetic Communications Consultant
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john-bracamontes.jpg John Bracamontes
President, Acumen Studio
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Sylvester Chisom
CEO & Founder, Global CTE Learning
Adjunct Professor, UMSL College of Business Administration
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Mindy Choo
Mindy Choo
Makan Consulting, Founder & Digital Marketing Strategist
Executive Director, Midwest Digital Marketing Conference (MDMC)
Adjunct Professor, UMSL College of Business Administration
samcraigheadshot_2024.jpg
Sam Craig
Assistant Brand Manager, Nestle Purina
katherine fiamingo headshot
Katherine Fiamingo
Senior Director, Brand Marketing, Nestle Purina
Pamela Franklin Pamela Franklin
Recruiter, Spectrum
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Pamela Franklin Janeice Giesler
Executive Director, Marketing Operations and Technology, Reinsurance Group of America
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patricia-lee-galli.jpg Patricia Lee Galli
Senior Director, Global External Communications at Copeland
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Keisha Mabry Haymore
Keisha Mabry Haymore
Managing Director, Per Scholas
Adjunct Professor, UMSL College of Business Administration
Kathryn Hobbs
Kathryn Hobbs
Category Manager, Walmart
Adjunct Professor, UMSL College of Business Administration
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Kate Humphrey Kate Humphrey
Global Content Director, Enterprise Holdings
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Matt Kamp Matt Kamp
Vice President of Partnerships, DealMachine for Real Estate
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Tyler Kelley Tyler Kelley
Co-Founder & Chief Strategist, SLAM! Agency
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ben-kniffen-818.jpg Ben Kniffen
Co-Founder & Chief Visionary Officer, LinkedSelling
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brett-lohmeyer.jpg Brett Lohmeyer
Senior Director, Digital Marketing Analytics, Equifax
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Justin Lopinot Justin Lopinot
Director of Employee Communications and Community Impact, Spire
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Brianna Smith Brianna Smith Miller
Director of Digital Marketing Director and Demand Generation, Protenus
Adjunct Professor, UMSL College of Business Administration
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Wes Morgan Wes Morgan
Principal & Founder and St. Louis Chapter of the American Marketing Association, Morgan Studio East
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April Mullen April Mullen
Director and Brand Content, Greenlight Guru
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thomas-oconnell.jpg Thomas O'Connell
Production Director, Midwest Digital Marketing Conference (MDMC)
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jp.jpeg Jackie "JP" Phillips
Founder, Unheard Media, TV, and Radio, 
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Jeffrey Promnitz
Jeffrey Promnitz
CEO, Zeffert & Associates, Inc.
Adjunct Professor, UMSL College of Business Administration
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Vernon Ross Vernon Ross
Principal Digital Media Strategist, Vernon Ross Consulting, 
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mona-sabau-headshot.jpg Mona Sabau
Marketing and Communications Manager, Pulitzer Arts Foundation
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Mark Sanders Mark Sanders
Account Director - Strategic Partnerships, Decide.co
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Will Saulsberry Will Saulsberry
Field Marketing Manager, Spectrum Reach
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placeholder.jpg Nick Sylvia
Director, Global Social Media, Mastercard
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amy-warren.jpg Amy Warren
Partner, Director and Paid Search, Wavemarker
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dustin york
Dustin York
Associate Professor and Consultant
Maryville University
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Marketing Board Faculty 

marketing advisory board faculty
Michael Elliott
Michael Elliott
Founders' Professor, College of Business
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Gerald Gao Gerald Gao
Professor of Marketing
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Min Ju Min Ju
Associate Professor of Marketing
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Ho Kim Ho Kim
Associate Professor of Marketing
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scott-morris-crop.jpg Scott Morris
Assistant Teaching Professor of Entrepreneurship and Director of the Entrepreneurship and Innovation Center
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Frank Fu Frank Fu
Associate Professor of Marketing
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tessa_picture3.jpg Tessa Garcia-Collart
Assistant Professor of Marketing
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dan-grossman-2018_4..jpg Daniel Grossman
Assistant Professor of Marketing
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Lei (Jeremy) Xu
Assistant Professor of Entrepreneurship, UMSL College of Business Administration
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Development Team

marketing advisory board development team
Image of Jim Schallom Jim Schallom
Senior Director of Development, College of Business Administration
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placeholder.jpg Jill Hunt
Senior Associate Director of Development, College of Business Administration

Marketing Board Staff

marketing advisory board staff
valentine-eboni Eboni Valentine
Marketing & Communications Coordinator, College of Business Administration
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