There are two great reasons why studying anthropology should be considered by undergraduate and master's students. First, the material is intellectually exciting. Second, anthropology prepares students for excellent jobs and opens doors to various career paths. Learn more >>
The following articles make excellent arguments for including anthropologists in market research.
- R&D 2.0: Fewer Engineers, More Anthropologists (Harvard Business Publishing)
- Ethnographic Research: A Key to Strategy (Harvard Business Review)
- Olson's Anthropologists Bring New Meaning to Marketing (MinnPost.com)
- Mirror Mirror; the Anthropologist of Dressing Rooms (New York Times)
- Breakthrough Market Discoveries Often Hide Out in Latent Form (Examiner.com)
- The Science of Desire (Business Week)
Working For the Federal Government
The federal government is one of the largest employers of anthropologists outside of academia, with numerous opportunities for both permanent employees and contractors. Possible career paths include: international development, cultural resource management, the legislative branch, forensic and physical anthropology, natural resource management, and defense and security sectors. Shirley J. Fiske’s article, "Working for the Federal Government: Anthropology Careers", in the March 2008 NAPA Bulletin provides an overview of the available opportunities, including specific information on where to find vacancy announcements and how to respond to them. Click here to access the full article.
Applying for Federal and Security Related Jobs(The Washington Post)
Federal careers expert Derrick Dortch answered questions online. Learn more>