Alice Hall is the Associate Provost for Faculty Affairs and a Professor of Communication. Among her responsibilities are supporting faculty recruitment and hiring, faculty and department chair orientation, faculty promotion and tenure processes, sabbatical processes, and faculty evaluation. She also helps maintain compliance with faculty-related policies including standards of faculty conduct. Before serving as an Associate Provost, she served for seven years as chair of the Department of Communication and Media, and for three years as chair of the Faculty Senate.
She holds a Ph.D. and an M.A. from the Annenberg School for Communication at the University of Pennsylvania. Her area of scholarly research expertise is mass and mediated communication. She focuses on audience interpretations and perceptions of entertainment media, including media multitasking, media involvement, audience’s perceptions of media realism, and moderators of media influences on audiences’ beliefs and behavior. Methodological experience includes quantitative methods such as survey and experimental designs and statistical analysis, as well as some qualitative techniques such as focus groups. Her work has been published in leading journals including Media Psychology, the Journal of Communication, the Journal of Broadcasting and Electronic Media, Psychology of Popular Media Culture, the Journal of Media Psychology, and Psychologyof Aesthetics, Creativity, and the Arts.