First assignment
analysis of www.match.com
Benefits of DSS

Benefits of the DSS at Match.com

There's an old misconception that computers somehow hinder or detract from human interaction. This is a fine example of showing just how the internet can put that notion to rest.

Enormous potential involved here for younger generations (those under 20) that use computers essentially as communications tools. They should grab a hold of these systems and won't be afraid to use them to their full potential. In addition, these younger groups probably won't hold any hidden embarrassment or stigma that seems to exists among older people about using a service to find a mate.

This site can be very effective and time saving as compared to more traditional and expensive dating services.

  • For those looking for a little diversity, it is probably one of the best ways to have a chance to meet. For instance besides a university atmosphere most people have little exposure to singles from a wide range of racial and religious backgrounds. This medium is able to provide that.
  • Offers a private and secure online environment. TRUSTe certification.
  • Provides for anonymity until members decide to meet a potential match.
  • Blocking options that allow members to prevent a member's profile from appearing in their search and match results. Users also can block a member from sending anonymous email.
  • Provides fast, relevant and lasting results with email notice about newest matches.
(c) 2002 DSS Group A
Last update: March 3, 2002 10:08 PM