Research: 2012 BI and Information Management
Research: 2012 BI and Information Management Trends
Our InformationWeek 2012
Business Intelligence, Analytics and Information Management Survey
shows the old practice of following the money, using lagging financial
indicators to guide a company’s decisions, giving way to the
forward-looking approach of following the data. Organizations are
gathering, managing and analyzing not only more information but more
types of information, all with the idea of using advanced predictive and
statistical analytics to improve internal operations, get closer to
customers, sell and market products more effectively across physical and
digital commerce channels, and outperform the competition.
Other
top-line trends: Slightly fewer respondents have standardized on one or
a few BI/analytics products deployed throughout the company vs. our
previous survey. Just 8% give all employees access to BI/analytics data.
And the number of respondents citing data-quality problems as a barrier
to adopting BI/analytics products enterprisewide fell nine points, to
46%. (R3551111)
Survey Name: InformationWeek 2012 Business Intelligence, Analytics and Information Management Survey
Survey Date: October 2011
Region: North America
Number of Respondents: 542
Purpose: To examine adoption trends and strategies around business intelligence, analytics and information management.
Table of Contents
3 Author’s Bio
4 Executive Summary
5 Research Synopsis
6 The 2012 Outlook for BI and Information Management
7 Advanced Analytics Defined
10 P&G Gets Predictive
13 BI on an iPad?
17 Cincinatti Zoo Goes Mobile
19 Warming Up to the Cloud
24 Parallels in Data Management
29 Appendix
About the Author
Doug Henschen joined Intelligent Enterprise as editor in 2004 and was named editor-in-chief in January 2007.
He
specializes in covering the intersection of business intelligence,
performance management, business process management and rules management
technologies within enterprise applications and architectures.
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