Take 105 hours of classroom training, including a capstone class and two other required courses and as few as three electives, and you will be awarded a Certificate in Digital Media Marketing. Completion of your certificate can be done in as little as two semesters.
Affiliate Marketing (7 hours)
Affiliate marketing is about building and maintaining relationships between affiliates, retailers and networks. This course will reveal everything you need to know to build an effective and profitable affiliate program. Topics include setting up accounts on affiliate networks, creating compelling content, placing tracking code, testing landing pages, etc. This course is appropriate for bloggers, entrepreneurs, small business owners and marketing managers.
Prerequisite: If less than an associate’s degree and less than two years of marketing experience, your resume must be submitted.