Who is Coming: Millennials (NetGen)
lDigital: “I've grown up with technology. I've been on a
computer from age 5.”1
l“Devices”
lMobile: “A survey of experts shows they expect major tech advances as the phone becomes a primary device for online access, voice-recognition improves, and the structure of the Internet itself improves.”2
lInteractive
lOnline
lMulti-channel
1. Comment,  FS 2008 MyGateway Student Survey. Unpublished.
2. The Future of the Internet III, Janna Quitney Anderson and Lee Rainie, Elon University and the Pew Internet and American Life Project, December 14, 2008.  http://www.elon.edu/docs/e-web/predictions/2008_survey.pdf.