From their offices in the Peoples Finance Building, the Saint Louis Chapter of the N.A.A.C.P planned their strategies for addressing civil rights issues. With the help of N.A.A.C.P. attorney Thurgood Marshall, a noted visitor to the building, the Saint Louis chapter challenged the constitutionality of racial segregation in schools, housing and public accommodations. Although known more for legal action, the organization staged numerous demonstrations and sit-ins to bring about integration.

For more on NAACP activities visit the Civil Courts Building
For more on NAACP activities visit the Famous Barr Department Store