Too often, video consists of a "talking head" telling the audience the concepts or principles, rather than building on the strengths of this medium. Video captures motion, so it can be an extremely stimulating medium. Explaining a process or model, adding what is not obvious, providing examples, conveying real-life experiences, and applying the concepts add meaning to the information and build on the advantages of video. Regardless of whether a complete course is delivered by videotape, CD-ROM, DVD, or video clips over the Web, instructors need to spend the video time on helping students understand and learn.

Specifically, video can:

• Add meaning to concepts, principles, practices and procedures.
• Help students convert information to knowledge by: 
• Demonstrating and showing.
• Explaining and communicating.
• Combining and integrating.

The process for preparing video for the Web, videotape, CD-ROM, or DVD is the same:

• Plan out the video (scripting, checking the location where the shooting will take place).
• Shoot the video.
• Capture the video onto the computer's harddrive.
• Edit the video with one of several video editing software packages available. (See list directly below.)
• Output the video as a videotape or as an electronic format for distribution over the Web, CD-RO M, or DVD.

Video editing programs

• Media 100 (analog-to-digital; nonlinear editing)
• QuickTime Pro
• iMovie (Mac only)
• Final Cut Pro or Final Cut Express (Mac only)
• Adobe Premier
• Adobe Encore
• Sonic ReelDVD (Windows only)
• Windows Movie Maker (Windows only)

 The table below lists the most common video formats and their features.

Format	Features	Extension (for computer)
Videotape	VHS: most widely used S-VHS: better quality; will not play on regular VHS player/reorder; commonly used to make master copy for duplication Beta: best quality; commonly used in productions involving extensive editing
QuickTime ("QuickTime" is a trademark of Apple Computer.)	Software that allows you to show "video" movies on your personal computer, without needing special video hardware. Cross-platform (Mac or Windows) Features: Save files from the Internet, edit audio and video, add special effects, create slide shows, and convert and save video, audio, and images to more than a dozen standard file formats Import video formats: AVI, DV, Motion, JPEG, MPEG-1, MPEG-2, MPEG-4	.mov or .qt
Helix (Real) Producer	Cross-platform (Mac & Windows) Features: Convert from audio or video files, record directly from audio/video (A/V) devices, or use with Helix Universal Server to broadcast and stream live content Universal digital media delivery platform Industry-leading performance, integrated content distribution, advertising, user authentication, Web services support, and native delivery of RealMedia, Windows Media, QuickTime, and MPEG-4 Smaller file size than QuickTime Allows for multi-streams based on bandwidth from a single file source Will play a variety of video formats	.rm
Video for Windows	Windows only	.avi
MPEG (Moving Pictures Experts Group)	Standards used for coding audio-visual information (e.g., movies, video, music) in a digital compressed format. Advantage of MPEG compared to other video and audio coding formats is that MPEG files are much smaller for the same quality.	.mpg
Windows Movie Maker	Windows based, but can be played using RealPlayer Can save video for Pocket PC	.wmv

Another way to use video is in a teleclassroom through videoconferencing.

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