MBA Program - Emphasis in Marketing

I) General Requirements

ECON 4105	Quantitative Methods and Modeling in Economics, Business and the Social Sciences
BA 5100	Managerial Communication
BA 5000	Economics for Managers
BA 5900	Law, Ethics, and Business
LOM 5300	Statistical Analysis for Management Decisions
BA 6990	Strategy Formulation and Implementation
	18 hours

II) Core Requirements

ACCT 5400	Financial and Managerial Accounting
FIN 6500	Financial Management
MGMT 5600	Organizational Behavior and Administrative Processes
MKTG 5700	Contemporary Marketing Concepts
IS 5800	Management Information Systems
LOM 5320	Production and Operations Management
	18 hours

III) Business Breadth Requirements*

Accounting:	ACCT 5401 Financial Reporting and Analysis
Finance:	Any approved graduate level course beyond FIN 6500
Management:	Any approved graduate level course beyond MGMT 5600
Marketing:	Any approved graduate level course beyond MKTG 5700
Info. Systems:	Any approved graduate level course beyond IS 5800
Logistics & Operations Mgmt.:	Any approved graduate level course beyond LOM 5320
	9 hours

IV) Emphasis Area/Electives

MKTG 5701 Marketing Planning and Strategy + three additional MKTG courses.

MBA students seeking an Emphasis in Marketing must complete a minimum of 12 hours of Marketing electives beyond MKTG 5700, ** including MKTG 5701. The total number of elective courses required will depend 39 credit hoursto earn the MBA degree.
Minimum: 12 hours
Total: 54 hours

*In addition to MKTG 5701, students must choose courses from at least two other areas listed in Section III and must take at least one course in each of the functional areas while in the MBA program at UM-St. Louis.

**A maximum of 15 hours in any functional area will count toward the degree requirements.

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