Lindell Phillip ChewLindell Phillip Chew
Instructor of Marketing
Office: 1005 SSB Tower ~ Voice: 314-516-5626
E-Mail: lpc1@umsl.edu
Homepage: http://www.umsl.edu/~buslchew

 

Degrees Held: M.B.A. (Marketing), University of Missouri-Columbia, 1969
B.S.B.A. (Marketing), University of Missouri-Columbia, 1967

Interests:

Teaching:

  • Areas: Marketing, Sales Management & Small Business/Entrepreneurship
  • Courses:
    • BA 3700 - Basic Marketing
    • BA 3720 - Management of Promotion
    • BA 3195 - Seminar in Personal Income Tax Preparation
    • BA 3199 - Marketing Internships
    • BA 3760 - Business-to-Business Marketing
    • BA 3701 - Marketing Management
    • BA 3198 - Selling and Sales Force Marketing
Research:
  • Areas: Relationship Marketing, Strategic Marketing, Non-Profit Marketing, Religious Institutional Marketing, Entrepreneurship, Consultative (Proactive) Selling, Operational Marketing, Planning
  • Selected Significant Publications:
    • Chew, L., Marketing (Advanced Marketing Management), McGraw-Hill Primis, Fourth Edition, 1998.
Other Information:
  • Winner - 1995-96 Outstanding Evening College Faculty Award
  • Finalist - 1994-95 Outstanding Evening College Faculty Award
  • Co-Founder & Faculty Advisor - Volunteer Income Tax Assistance Program (1972-Present)
  • (Awarded Best Sustained Student Program 1995-96, Student Leadership Award)
  • Alpha Mu Alpha - American Marketing Association; Beta Gamma Sigma; Beta Alpha Psi; Delta Sigma Pi; Pi Sigma Epsilon; Sales & Marketing Executives International