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Web Page: http://www.umsl.edu/divisions/artscience/communication
The Bachelor of Arts in Communication
The B.A. in communication is a flexible degree program that allows the student to emphasize a particular field of study (communication theory and rhetoric, or mass communication) or tailor a specific concentration to meet the student's individual needs and interests. An emphasis in communication theory or mass communication is recommended for students with clear career goals in one of these areas. The communication major is recommended for students interested in teacher certification, the bachelor of general studies degree in the Evening College, or in specific interdisciplinary fields such as public relations/advertising/organizational communication, information science, electronic journalism, television, media administration, and marketing communication. The faculty encourages all students to meet early and often with their faculty adviser to select a meaningful group of courses for a coherent, career-oriented academic program.
Minors and Certificates for Communication
The department actively supports the following minor and certificate programs open to students majoring in communication: Minor in Public Affairs Journalism, Minor in Photographic Studies, Minor in Legal Studies, Certificate in Writing, and Certificate in Secondary Education. For more information, see Certificate Programs and Interdisciplinary Studies in this Bulletin.
Master of Arts in Communication
The master of arts program, a collaborative effort between UM-St. Louis and UM-Kansas City, provides the opportunity for an advanced degree program in communication with emphasis in organizational and mass communication. For further details, please see the Graduate Studies section of the Communication Department listings.
Career Outlook
The B.A. in communication prepares students for careers in numerous fields. Past graduates are working in the following positions: radio and television news, promotion and public relations, administration, directing, announcing, production, and sports journalism; media management; public relations, advertising, marketing, Web page design, market research, corporate media, sales, training, speech writing, print editing, journalism, teaching, and research. Other students have pursued graduate education in communication programs across North America offering the M.A. and Ph.D. degrees. |
